Quote:
Originally Posted by Matches Malone
All assumptions on your part. Mondo has stated for a fact, and the results seen at events like SDCC that they hold portions, at times large ones, of an edition back. I was at SDCC last year and they had long sold out editions of things like the SW Bounty Hunters on sale. Interviews readily found on line also confirm this practice.
There is no law against limiting your supply of a product despite demand. Apple did (does) this for yeas with the initial iPods as did Nintendo with the Wii. Ferrari has also had this as a long standing practice, producing far less vehicles than it can actually sell. It is a FREE MARKET economy and last I checked posters did not fall under Federal distribution legislation like, lets say, milk.
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I haven't followed Mondo enough to know about how they handled SDCC or previous posters. My first Mondo purchase was this year. Besides wasn't last year their first year at SDCC? They can keep a few posters for reference and display. Maybe even 10 to 20 for SDCC. But when they say edition of 390 for sale and if it turns out 290 go up that's a problem. Because people who want the poster to own are missing out and going to flippers or getting angry. But I hope Mondo isn't doing that.
Also, your example is of companies that make normal products not true limited products. I don't know about Apple's business practices. I still don't own an iPod. But Nintendo and other videogame companies always run short on launch systems. Eventually they meet demand. I highly doubt that Nintendo or any other console manufacturer would sell at premiums to an after market like people are assuming with Mondo.
Ferrari has a good feel about how many customers they have. Something Mondo either doesn't know or simply can't help because of their license terms. Ferrari wants their cars to be special. I love Luca di Montezemolo's saying about how Ferraris are like a beautiful woman, they are worth waiting for. You can get on a wait list and get a new Ferrari eventually. The only limited Ferraris are cars like the SA Aperta. Which I believe went to known customers first anyway. Also, Ferrari did something with the Enzo I believe to prevent flippers on that car.